News
Online retail awards 2009
16.09.09
Blackwell has beaten Waterstones, Amazon and the Guardian… more |
Pizza Hut and Blinkbox get together
11.09.09
Pizza Hut Delivery links up with blinkbox.com to offer… more |
Getty images, but smaller
21.08.09
Our campaign promoting the new image formats for Getty Images… more |
Jason Boorman
Jason Boorman, MD of Blue Barracuda, died on Wednesday… more |
Best use of video
14.04.09
Every year since 1997, the new media age Effectiveness Awards… more |
Dare you face the Terminator?
14.04.09
Pizza Hut Delivery links up with 'The Terminator' in online… more |
One Million through the door
14.04.09
We are excited to announce that our site from the UK Film Council… more |
Some good news for digital agencies
14.02.09
According to an article on WARC.com (Feb 12, 2009) UK… more |
Pedal to the metal
06.02.09
We are proud to announce that AT&T Williams F1 (those guys… more |
Does what it says on the tin
28.01.09
It's live! Our brand new website for the UK Film Council launched today… more |
We're that good!
21.01.09
Pizza Hut online sales grew at an average of 25% a month in 2008… more |
We're that good!
21.01.09
According to an article in New Media Age (2009), Pizza Hut claims that they are on track to become the UK's "ultimate" online restaurant, after Christmas results showed a sales jump of 237%!
Pizza Hut online sales grew at an average of 25% a month in 2008, and now sits alongside Domino's, their main competitor. Pizza Hut has only offered online ordering for just less than 2 years, whereas Domino's have offered it for 5…
Pizza Hut has shifted promotions from direct marketing to online endorsement due to a lack of response on the DM front. This has in turn caused the rise in sales and visitations to the restaurants and the online ordering site, along side a successful email marketing programme. Pizza Hut is also hoping to utilise social networking as they further their online marketing experience.
Having developed both the online ordering website and the email marketing campaign, we at Blue Barracuda are feeling rather chuffed with ourselves. We previously released an "April fools" email campaign, which stated that Pizza Hut delivery men will do more than just deliver; they will clean your house and do your ironing! This email was a great success, with an 89% forwarding rate and driving huge revenues through online sales.
The full article is available from www.NMA.co.uk
