Healthy Direct

These days, every sensible online business is part of an affiliate program. Of course, that doesn't mean they all work as well as they could.
 
When we met Healthy Direct - a leading UK vitamin supplement retailer - they were a part of a program that was doing nothing for them. We identified the underperformers, the inconsistencies and the timewasters. Then we took it back to market with a wider, more diverse affiliate base and faster, more responsive communications to keep everyone happy. In the first 4 months of 2008, Healthy Direct saw their affiliate-generated revenue double. How healthy do you want?